Our Mission | Bulldog Kia in Athens, GA

Bulldog Kia exists to make car buying stress-free for Athens and Northeast Georgia, from a UGA student’s first car to a growing family’s next SUV, while giving back to the Classic City we love. We’ll see ya at Bulldog Kia!

Classic City born, Bulldog proud

Bulldog Kia is at 4305 Atlanta Highway in Athens, on the Oconee County side of town between the Georgia Square area and Bogart. We are part of Butler Auto Group, led by brothers Marsh and Morris Butler, who are proud University of Georgia alumni. When we joined the Butler family in September 2024, we became the group’s first Kia store and its 15th dealership.

We proudly serve Kia drivers in Athens, Watkinsville, Bogart, Oconee County, Winder, Jefferson, Commerce, Monroe, Madison, Danielsville and across Northeast Georgia.

What we promise our neighbors

  • A first car UGA students and parents can trust. Reliable, fuel-efficient Kias like the K4, Seltos and Soul, plus certified pre-owned options that fit a student budget, with honest guidance for families buying from out of town.
  • Ready for game day and graduation. Whether you are tailgating in Athens on a fall Saturday or starting your first job after commencement, we help you find the Kia that fits the next chapter.
  • Room for real life. Telluride, Sorento, Sportage and Carnival for Oconee County families, youth sports and road trips to the lake or the mountains.
  • The Bulldog Kia Advantage. Our customer-first promises, backed by the Butler Benefits, give you peace of mind long after you drive away.
  • Love for Athens. We are proud partners of Extra Special People (ESP), host Java Joy coffee at the dealership, support local school teams like the Oconee County High School cheerleaders and back breast health care at Piedmont Athens.

Frequently asked questions

Where is Bulldog Kia located? Bulldog Kia is at 4305 Atlanta Highway, Athens, GA 30606, on the Atlanta Highway corridor toward Bogart.

Is Bulldog Kia a good dealership for UGA students? Yes. Bulldog Kia helps University of Georgia students and their parents find affordable, reliable new and certified pre-owned Kias and keep them serviced close to campus.

Who owns Bulldog Kia? Bulldog Kia is owned by Butler Auto Group, a family-owned Georgia dealership group led by UGA alumni Marsh and Morris Butler.

What is Bulldog Kia’s mission? To make car buying stress-free for Athens and Northeast Georgia drivers and to give back to the Athens community.

Visit us

Bulldog Kia · 4305 Atlanta Hwy, Athens, GA 30606 · (706) 612-1200